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The way we live, learn, work, play.
This is Singapore.
We invite you to show us what makes Singapore uniquely ours. Show us what makes Singapore – how we live, learn, play and work, what we eat and create – share our culture and way of life, and let your pictures say it out loud and proud: This is Singapore!
#MadAboutSingapore2026
#MadAboutSingapore2026Youth
- Follow @instasg, @NikonSG, @SanDiskAPAC and @Photosphere.SG
- Post your photos (taken on or after 01 June 2025) on Instagram
- Use the hashtags #MadAboutSingapore2026 and #MadAboutSingapore2026Youth if you are 30 year-old or below.
- Keep the original and high resolution edited files as the judging panel might need this for verification.
You may submit as many entries as you like until 24 May 2026. More details can be found in the Terms & Conditions.
Pro tip: avoid carousel format so your entry captures our attention at a glance when we browse the tags.
2024@photographyholic
2024@ongwill
2018@markwilson
2018@jimchanfc
2014@ameerulhakim
2014@fuzzyzebra
2017@lux.umbra
2017@photographyholic
2017@rubyflames
2017@lumology
2016@jaydenation
2016@insynced
2015@victorl0
2015@synzmemoir
2016@joshieeeeee
2025@boon_to_shoot
2025@gin.tay
2025@ongwill
2025@ongwill
2025@redribbon26
2025@victor_zhuo
2025@yan.dao.kia
2018@i_s_ky_
2017@superbficial
2016@matthewljq
2016@marcusng_
2016@_yafiqyusman_
2018@jimchanfc
2016@aristan89
2017@saltyhan
2025@boon_to_shoot
2025@thestoryoflittleveg
Beat the algorithm !
Make sure your post is seen.
We understand that it can be frustrating when your post doesn’t appear under the hashtag.
As an additional option, you may submit your post’s URL (direct link) to us, and we will compile these links for the nomination panel to review.
Please note that this is not a replacement for the entry requirements — your post must still include the required hashtags, tag the organiser and partners, and be set to public to qualify. Submitting the URL is optional; your entry remains valid as long as it meets all the Terms & Conditions.
This is your second chance, a confirm+chop way so you don't miss the chance. All the best!
MAD ABOUT SINGAPORE 2026 EXHIBITION
100 images from #MadAboutSingapore2026, together with 20 from #MadAboutSingapore2026Youth, will be showcased alongside the works of the Singapore Instagrammers of the Year 2026, in the exhibition that will launch at Funan before touring across Singapore throughout July and August.
The photo books will be donated to public libraries to inspire our local photographers.
Organised by
Campaign partner
Prize sponsors
